WEN® Hair Care Announces Brooke Shields as New Face of the Revolutionary Hair Care System
Santa Monica, CA (1/12/2014) – Legendary beauty icon Brooke Shields is joining the WEN Hair Care family as the newest celebrity ambassador to share her love of WEN products that create beautiful, healthy-looking, shiny, manageable hair.
As a child starlet turned acclaimed actress, Brooke is no stranger to the constant changes and demands that movie roles and modeling gigs took on her hair; Brooke knew that she needed something to help counteract the damage from years of coloring, processing and heat styling. After achieving amazing results with WEN Cleansing Conditioner, the multi-talented mom of two now counts on the entire line of WEN’s multi-tasking products, like the newly available WEN Nourishing Mousse, to help her treat and nourish her hair.
“I knew for a long time that my hair was damaged but finding the products that took out all of the guesswork was difficult. When I met Chaz Dean and tried WEN Hair Care for the first time, I knew I had found something revolutionary,” shared Brooke. “I’ve been introduced to countless products throughout my career but WEN’s Cleansing Conditioner and Nourishing Mousse are my new must-haves. They make me feel as if I can turn back the clock on my hair! WEN has helped my hair become healthy again.”
In May of 1993, international hair expert and creator of WEN Chaz Dean revolutionized haircare by creating the Cleansing Conditioner to replace shampoo, conditioner, deep conditioner, detangler and leave-in conditioner. The five-in-one WEN Cleansing Conditioner does not lather or contain harsh sulfates but helps revive the hair with a dose of volume, body and shine all in one easy step.
The WEN Nourishing Mousse is designed to give lightweight hold without the sticky residue of traditional styling products. This two-in-one treatment product is formulated without harmful parabens, VOCs, or alcohol to help visibly plump the hair while also offering volume, body, shine and hold. Containing moisturizing extracts like rosemary, wild cherry and chamomile, WEN Nourishing Mousse should be used in combination with other WEN styling products.
Brooke’s appearance in the national WEN campaigns will begin airing this winter with special appearances by other famous WEN celebrity ambassadors like Angie Harmon, Lindsay Ellingson, Rochelle Aytes, Candice Accola and Ming Na-Wen.
For exclusive videos, information and photos from all of the WEN celebrity fans, visit WEN Hair Care’s social channels:
- Facebook: facebook.com/WENHairCare
- Twitter: @WENHairCare
- YouTube: youtube.com/WENHairCare
- Pinterest: pinterest.com/WENHairCare
For more information on WEN Hair Care, please visit wen.com.
About Guthy-Renker LLC
Guthy-Renker is one of the world’s largest and most respected direct marketing companies, with distribution in more than 68 countries. Since 1988, Guthy-Renker has discovered and developed dozens of well-loved, high quality consumer products in the beauty, skincare, entertainment and wellness categories. Known for moving, award-winning productions and marketing campaigns featuring some of today’s leading celebrities, the Company has been credited with transforming the broadcast direct marketing industry.
Co-Founders and Co-Chairmen Bill Guthy and Greg Renker have set industry standards for trust, integrity and best practices and along the way, have helped shape industry governing policies. Greg Renker is a founding member of leading industry trade organization, the Electronic Retailing Association (ERA). He was elected the first chairman of the ERA’s Executive Committee/Board of Directors and now serves as Chairman Emeritus.
More than sixteen years ago, Guthy-Renker introduced Proactiv Solution leveraging its unique style of marketing to bring a revolutionary new approach to acne treatment direct to consumers. Proactiv has become the world’s best-selling acne treatment product, helping millions to achieve the goal of clear skin.
Guthy-Renker has a superior track record of customer satisfaction. Its direct to consumer model allows consumers to purchase products at a guaranteed low monthly price with generous extended return policies.
Guthy-Renker has offices in Santa Monica, CA, Palm Desert, CA; San Francisco, CA; London, England; Malmo, Sweden; Wiesbaden, Germany; Tokyo, Japan; Sydney, Australia; and Gurgaon, India.