The Emmy Award-Winning Actress Joins Roster of Esteemed Celebrity Customers as Newest Acne Brand Advocate

SANTA MONICA, Calif. (March 2, 2015) – Playing strong female leads on TV and in films means Sarah Michelle Gellar has to have the confidence to put her best face forward. With the help of Proactiv+, Sarah can keep the spotlight on her character instead of her skin.

The benefits of using Proactiv+ goes beyond achieving clear skin for Sarah; the busy mom and wife also needs an easy to use system. In just three quick steps, Proactiv+ allows her to focus on her life rather than her skincare routine. Combining powerful acne treatment plus skincare benefits in every step, Proactiv+ is formulated to not only to help treat and clear acne but also help visibly diminish the evidence of past breakouts, restoring skin to its healthy-looking appearance.

Sarah found out about original Proactiv® thanks to a tip from a makeup artist. The then 16-year-old soap opera actress found that the heavy makeup applied for camera and the hormonal changes of being a teenager equated to embarrassing acne breakouts. After using the 3-Step System for only a few days, Sarah saw her skin transform and Proactiv became her teenage acne solution. In recent years however, assuming that her bad skin days were behind her, Sarah was shocked to find that her acne was haunting her as an adult as well

“It’s hard to deal with breakouts as an adult. You think to yourself ‘I already went through this. I shouldn’t be facing this,’” said Sarah. “I experienced great results with the Original Proactiv 3-Step System so after seeing an infomercial for Proactiv+, I decided to give the new system a try. And it works! The first thing I noticed was how much cleaner and brighter my skin looked and felt.”

Beginning in March 2015, Sarah will share her story in Proactiv+’s national commercials and digital campaigns with the hope of inspiring others to take control of their acne and find results with the uncomplicated, effective solution.

“Proactiv+ reveals beautiful skin and if you give it a chance, you’ll discover the confidence that comes with having the complexion you’ve always wanted,” added Sarah. “I’m thrilled with the results.”

Exclusive videos, photos and information on Sarah’s Proactiv+ shoot are available on Proactiv’s social channels:

For more information on Proactiv+, visit

About Guthy-Renker LLC
Guthy-Renker® is one of the world’s largest and most respected direct marketing companies, with distribution in more than 68 countries. Since 1988, Guthy-Renker has discovered and developed dozens of well-loved, high quality consumer products in the beauty, skincare, entertainment and wellness categories. Known for moving, award-winning productions and marketing campaigns featuring some of today’s leading celebrities, the Company has been credited with transforming the broadcast direct marketing industry.

Co-Founders and Co-Chairmen Bill Guthy and Greg Renker have set industry standards for trust, integrity and best practices and along the way, have helped shape industry governing policies. Greg Renker is a founding member of leading industry trade organization, the Electronic Retailing Association (ERA). He was elected the first chairman of the ERA’s Executive Committee /Board of Directors and now serves as Chairman Emeritus.

20 years ago, Guthy-Renker introduced Proactiv® leveraging its unique style of marketing to bring a revolutionary new approach to acne treatment direct to consumers. Proactiv has become the world’s best-selling acne treatment product, helping millions to achieve the goal of clear skin.

Guthy-Renker has a superior track record of customer satisfaction. Its direct to consumer model allows consumers to purchase products at a guaranteed low monthly price with generous extended return policies.

Guthy-Renker has offices in Santa Monica, CA, Palm Desert, CA; San Francisco, CA; London, England; Malmo, Sweden; Tokyo, Japan; Sydney, Australia; and Gurgaon, India.